EVENT

GIGAPUCES

Objective

Gigapuces is launching an influencer campaign to promote the third edition of its second-hand event. The objective is to communicate across two distinct areas, the Lille metropolitan area and Belgium, in order to generate maximum traffic and engagement.

Our solution

To promote this event, the Urban Community of Dunkirk implemented a communication campaign with influencers. Before the event, a teaser campaign was launched to draw attention to the program and encourage visits. On the day of the event, influencers attended to highlight the warm atmosphere and the various activities offered.