“Young people, keep your distance and don’t meet your friends even if the weather is nice!” Based on this concept, we worked with the city of Antwerp to educate young people to stay at home so that together we could help fight COVID-19.

For this campaign, we selected 20 micro-influencers who could relay the message to their young audience. They used the hashtag #samentegencorona. The campaign focused on reminding people to stay at home even when the weather is nice and suggesting activities to do indoors.