LIMA
Objective
Lima is proud to promote its new beverage “Lima Whole Drink 3.5%” through an inspiring campaign encouraging the integration of plant-based drinks into everyday life. By collaborating with influencers, the goal was to show how easy it is to enjoy Lima’s plant-based drinks throughout the day and encourage more regular consumption of plant-based products.
Our solution
The “A Day in My Life with Lima” campaign showcased Lima Whole Drink 3.5% as the ideal plant-based choice at any moment of the day. Influencers shared how they effortlessly incorporated Lima into breakfast bowls, smoothies, and lattes, highlighting its versatility and nutritional benefits. Through engaging reels and vibrant visuals, the campaign inspired followers to adopt Lima into their own routines, aligning with its wellness and plant-based values.
REACH ON FOLLOWERS
132.6
E.R
46.45
IMPRESSIONS
1,502,095
DISCOVER
OUR OTHER
CAMPAIGNS
