Cases

For this campaign, the goal is to bring awareness and consideration to Ici Paris Xl and So Soir. A So Soir Masterclass was created. 

OBJECTIVE: Awareness & Consideration 

TARGET AUDIENCE: 25 - 50 yo millennial, interested about make-up 

LOCATION: Belgium 

TIMING: December 2022

FORMATS: So Soir Masterclass, Editorial content, IG post, IG stories

For this campaign, the goal is to boost awareness of Aldi during the Ramadan & create Brand Love & Likeability on IG & TikTok.

OBJECTIVE: Boost awareness of Aldi during the Ramadan & create  Brand Love & Likeability on iG & TikTok.

TARGET AUDIENCE: F/M 18-50, Family, Millennials 18-30, Muslims interested in consuming Aldi products during Ramadan. NL/FR 
 
LOCATION: Belgium

TIMING:  March- April 2023

FORMATS: IG Reels, IG stories & Tiktok

For this campaign with Westtoer, we launch a campaign to promote the belgian coast, brought awareness and consideration to Westtoer & show different activities

OBJECTIVE: Awareness 

TARGET AUDIENCE: F/M 18-50, Wallonia & Flanders, Young people, families

LOCATION: Belgium 

TIMING: Summer/Autumn 2022 

FORMATS: IG story, IG reel, IG post

For this campaign, we raise awareness about Lilliputiens, Increase conversion on their website & IG Page & Create engagement

OBJECTIVE: Raise awareness about Lilliputiens and increase conversion on the website and IG of Lilliputiens

TARGET AUDIENCE: 25 yo and +, Young adults, healthy lifestyle, parents, family,…

LOCATION: Belgium - France Based 

TIMING: May - Dec 2022

FORMATS: IG story &  IG post

 

For this campaign, the goal is to create awareness around HallyuTown event: K-Pop

OBJECTIVE: Create awareness around HallyuTown event: K-Pop. 

TARGET AUDIENCE: F/M 15-30, K-POP lover, people who love Korean products, interested in Korean culture. 
 
LOCATION: Belgium

TIMING:  June 2023

FORMATS: IG Reels, IG stories  & Tiktok

For this campaign, Efluenz collaborated with Livenation to promote Sam Smith's upcoming tour. Our influencers announced  the ticket sales to the new Sam Smith tour: ‘Gloria’. 

OBJECTIVE: Brand awareness + increase traffic to ticket sales 

TARGET AUDIENCE:F/M 18-35 - Concert goers, Sam Smith fans, LGBTQIA+ community

LOCATION: Belgium 

TIMING: Nov - Dec 2022

FORMATS: IG Story
 

For this campaign, Efluenz collaborated with Circus Sport. With this influencer campaign, Circus wanted to increase its brand awareness in Sport (not only Casino) and reached a larger audience in Flanders. The goal of the campaign was to communicate about the World Cup and that it was #TimeToPlayTogether !

OBJECTIVE: Create visibility around Circus Sport during the World Cup. Acquisition, boost the number of bets on the website (traffic).

TARGET AUDIENCE: 25 - 55 yo, Macro Influencer Mix, Celebrities, TV presenters,…

LOCATION: Belgium

TIMING: Nov 2022

FORMATS: IG story,  IG Post/Reel
 

For this campaign, Efluenz collaborated with Black & White. 
 For this campaign the aim was to do a co-creation between the famous chef Arnaud Delvennes  and the restaurant.

OBJECTIVE: Reach a new audience to the restaurants 

LOCATION: Belgium 

TIMING: October 2022

FORMATS: Instagram Reels, Post & stories

For this campaign, Efluenz collaborated with Page Personnel. The goal of the campaign was to position Page as the Trusted Recruitment Expert in the market for junior profiles.

OBJECTIVE: Position Page as the Trusted Recruitment Expert in the market for junior profiles.

TARGET AUDIENCE: 18 - 25 yo, Mix of nano, micro, macro, Young graduates, young adults, Gen Z / Millennials 

LOCATION: Belgium -Brussels/Antwerp Based 

TIMING: NOV 2022

FORMATS: IG story,  IG Reel, Tiktok
 

OBJECTIVE: Create brand awareness on Brita products and inspire through the cup of tea

TARGET AUDIENCE: +18 yo, Eco-Conscious / Eco-friendly 

LOCATION: Belgium & The Netherlands 

TIMING: August 2021

 

OBJECTIVE: Awareness & Engagement. To promote Huawei accessories (Freebuds, Watch, etc.) during the launch by showing their integration in everyday life.

TARGET AUDIENCE: 18 - 65 y.o. that has affinity with technology

LOCATION: Belgium

TIMING: August  21 - March 22

OBJECTIVE: Raising awareness about the 'Build To Give' charity project

TARGET AUDIENCE: 25 - 50 y.o. parents

LOCATION: Belgium (Wallonia)

TIMING: December 2021 

 

Alline Procap partnered up with the Pink Ribbon Belgium to create a special limited edition for their hair growth boosting supplements. Influencers were to spread the message about the new Alline Procap pack but also encourage followers to do hair donations for the survivors of breast cancer who lost their hair due to the treatment. Discover this influencer campaign! 

The purpose of this campaign was to increase brand awareness and to encourage the choice of these products in a long run. Our influencers had the mission to give visibility to the label and to show that it is important to eat quality products, to look further than what we find on our plates. Because Mieux Pour Tous is a label that offers quality products where animals are well treated and fed. Discover this influencer campaign!

 

Discover and experience Portopolis, the Port of Antwerp’s visitor center during the holidays. Portopolis had his opening days over the Christmas holidays and invited influencers to experience their exhibitions filled with fun and educational activities. Discover this influencer campaign! 

 

For this campaign, Efluenz partenered up with McCain Chef Fries! Our influencers had the opportunity to test out the McCain Chef Frites and impress their guests with a surprisingly delicious dish.

OBJECTIVE: Create Awareness and Engagement towards the McCain Chef Frites

TARGET AUDIENCE: F 25-50, BE/NL, Online Customers

LOCATION: Belgium 

TIMING: October/November 2022

FORMATS: IG story, IG reel, IG post

 

 

 

 

 

As the sanitary situation of Covid-19 kept worsening, a newly launched application Coronalert was looking for an effective and rapid strategy to encourage people to download the app. The client’s objective was to maintain a constant growth in the number of downloads of the app and to reach as many people as possible. 

With this campaign we intended to increase awareness of the brand Bolton Rio Mare by highlighting its premium side and quality, as well as to reinforce the Italian aspect of the brand. Besides, we wanted to emphasize the responsible fishery by tracing the origin of tuna and to show that the brand truly cares about their impact on the ecosystem. 

"Young people, keep your distance and do not meet your friends even if the weather is nice!" Based on this concept, we worked with Stad Antwerpen to educate young people to always stay at home so that together we can fight COVID-19.

VOO partnered up with Efluenz to increase awareness and drive subscriptions for its new VOOWIFI + service. The service was launched to address the needs of all existent and potential VOO customers looking for enhanced WiFi performance at home.

Despite guidelines related to COVID-19, young people continue to go out and meet the standards of social distancing. On the other hand, the seniors suffer enormously from the situation and feel lonely. With the help of influencers, we wanted to unite these two audiences by empowering the former and supporting the latter.

Lilliputiens partnered up with Efluenz to increase brand love and drive interest in the brand’s products in the run-up to major gifting periods: St Nicholas’ Day in Belgium and Christmas in France. Efluenz was tasked to identify the perfect mom bloggers that represent the core customers of Lilliputiens.

Thanks to the launch of its “pensioenbuddy”, Xerius allows entrepreneurs to know how to invest their money for an additional saving plan for their retirement. But, how to make this new feature known?

Based on the concept, we worked together to prove that some good value for price products can perform as well as high-end brands. In this context of Aldi Battles, what would be a great challenge? Champaign, of course! We created a blind tasting event where the Veuve Durand Champaign was compared to well-known names of Champaign brands on the market.